
Short-Form Video Has a 43% Problem. Here's How the Math Actually Works.
Research finds that 43% of short-form video goes unwatched. Separating prefetch waste from re-delivery shows which costs platforms can recover.
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We write about the economics, technology, and business of scaling video delivery.
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Research finds that 43% of short-form video goes unwatched. Separating prefetch waste from re-delivery shows which costs platforms can recover.
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An AWS cost example shows how per-viewer re-delivery drives streaming bills—and how peer-assisted delivery can reduce the repetition.
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